Eveleigh Works is a school for traditional metalworking that I co-founded in 2016. Located in a former locomotive factory that was built in the 1880s, the space has a rich heritage and the challenge here was to create a personality for the brand that touched on its history without being overly nostalgic.
I developed and implemented the overarching branding and communication strategies for the school with my role encompassing art direction and design, interface design, social media and copywriting.
Role: Art direction, Graphic Design, UX, Interface Design & Copywriting
Client: Eveleigh Works
Year: 2016 - 2017
The logo was inspired by metal fabrication processes employed by the workers at the Eveleigh Workshops at the turn of the 20th century.